11) Seeking confirmation for your actions rather than the truth
When you want praise for your actions rather than the truth, you will find that your business is not as great as your really think. It is better to receive real criticism instead of fake praise. Criticism is feedback that should be used to better your business. When you know what you are doing wrong, you correct your behavior and build a better business as a result.
12) Entering a market with no distribution partner
If you have a product, you will need to have distribution channels in place that allow your product to get to your consumers. This is why you need to have distribution partners who help you get your product in front of your customers. What is great is that online marketplaces such as Amazon and Ebay allow you to sell your products online. You can also create your own e-commerce website to sell your products. You just will need to know how to generate the traffic to your website for your e-commerce store to be successful.
13) Trusting experts, rather than your gut
Even if people are considered experts, you will need to trust your gut if your instincts say something is right or wrong. You will regret making a decision that you knew was not the right course of action for your business, but you considered the expert’s advice over making your own decision. At the end of the day, your business is yours, not the expert who you are seeking advice from. They are not affected by the decisions made for your business — only you are.
14) Hiring for convenience rather than skill requirements
Do not hire employees just to say that you have people working for you. You need to only hire people who can help you move your business forward.When you hire the wrong people, they can destroy your business because they are not invested in the success of your business — they just want a paycheck. Hire those people who believe in the vision of your business and who possess the skills that you do not have but are needed. This will give you employees who are committed to the success of your business and who play an active role in making the desired success a reality.
15) Not maintaining relationships
You need to develop and keep relationships with the people that you meet. You never know who could help your business due to their own relationships. The people who you know could introduce you to a high paying customer or a distributor who could place your products in thousands of stores. This is why it is very important to maintain and nurture your relationships. You never know the value your connections can provide for you.
