Buyer’s Remorse Insurance Business

Money back guarantee for art buyers: Buying fine art has a steep learning curve. Firstly, galleries are very uninviting. Then, when you get inside, the sales process is super unclear. A final barrier is that art is very arbitrarily priced, and as a new buyer it’s hard to know if you will get buyer’s remorse and feel like you overpaid for something. To overcome this, offer insurance that galleries can offer to buy art back from the purchaser if the purchaser is unsatisfied. Lowered risk for buyers => Increased spend, and you take some of that increased revenue.