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Integrated Marketing Communications
Many of the companies in 1980s rather than relying only on advertisement adopted an integrated…
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What is an Advertisement?
Advertisement (ad) is an efficient and effective technique to promote goods, services, and ideas. It…
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Strategy & Planning
“Strategy without tactics is the slowest route to victory Tactics without strategy is the noise…
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Marketing Communications – Introduction
Suppose you manufacture a product to sell, then how would you reach out to your…
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Advertisement – Code of Ethics
These sort of news we hear every now and then. More often, to increase the…
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Advertising Agency
As a tailor’s job is to design a piece of cloth as per your choice;…
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Advertisement Portfolio Presentation
Suppose, you are a well-qualified professional having more than five years of experience and have…
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Advertisement Copywriting
What does come in your mind? Remember, where did you hear these captions? The first…
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Advertising Research
● Why do consumers prefer some brands over the others? ● What makes them choose, buy, and…
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Campaign & Promotion
Suppose, you have one of the best products or services that you are offering on…