Social media managers are a relatively new occupation that has experienced incredible growth over the last part of the decade. The immense post-millennial population that exists today in our country were essentially raised on social media. Keywords such as Myspace, Facebook, and Yahoo readily became part of a child’s lexicon at exceedingly early ages.
As those millennials have grown into teenagers and young adults, they have effectively joined the consumer base of the economy. Millennial consumers expect the businesses they deal with to not only have a robust social media presence but also to be able to partake in any customer service issues via a readily responsive social media avenue.
As a result, the use of social media among small-, medium-, and large-scale companies has veritably exploded in recent years. The employment of social media managers has become commonplace, with businesses actively seeking out individuals who are highly adept at various social media avenues and are able to facilitate and organize consumer communications in those avenues.
Social media managers command a relatively generous salary and can work comfortable hours doing what they enjoy. Crafting a job as a social media manager is as easy as being highly fluent in Facebook, Twitter, Tumblr, and LinkedIn, possessing a high degree of organizational management, and additionally having the ability to produce results on a fast basis.